| UICC GLOBALink Presents... |
|
The Tobacco Reference Guide |
| by David Moyer, MD. |
| | Chapter 15 Children and teen smoking |
| | tobacco reference guideg (artefact pour |
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| | "The early use of tobacco is one of the most lamentable evils which afflict the rising |
| | generation. Cigarettes have done more to demoralize and vitiate youth than all the |
| | liquor-shops in the land." |
| | New York Times editorial, 1909 |
| | tobacco reference guideg (artefact pour saut |
| | More than 80% of teenagers who smoke have a C average or less. |
| | Tobacco Use Prevention Summer Institute, St. Louis, July 1996 |
| | tobacco reference guideg (artefact pour saut |
| | "Realistically, if our Company is to survive and prosper, over the long term we must |
| | get our share of the youth market. In my opinion this will require new brands tailored to |
| | the youth market; I believe it unrealistic to expect that the existing brands identified |
| | with the an over-thirty 'establishment' market can ever become the 'in' products with |
| | the youth group." |
| | 1973 RJ Reynolds memo by Claude Teague (Washington Monthly, December |
| | 1995, p. 33) |
| | tobacco reference guideg (artefact pour saut |
| | The tobacco industry frames smoking as an "adult activity." This is an extremely |
| | effective strategy. First, adult activities are by definition attractive to many young |
| | people. Second, this strategy lumps smoking in with many other adult activities, such |
| | as making one's own choices, which are not inherently harmful. The tobacco industry |
| | has identified the "forbidden fruit" appeal as an important factor in adolescent |
| | experimentation with smoking. Youth access policies should not promote the status of |
| | smoking as the forbidden fruit, which is much more attractive to rebellious youth. |
| | Quote from Stop the Sale, Prevent the Addiction |
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| | Thursday, July 06, 2000 | Page 1 of 36 |
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Last page of this chapter Copyright (©) 2000 - David Moyer - published on UICC GLOBALink |