Chapter 17 Smokeless Tobacco

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Smokeless Tobacco: U.S. Tobacco Company

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In the six years between 1989 and 1994, UST and the Smokeless Tobacco Council

paid a stunning $9.2 million in fees to "state legislative consultants."

Washington Monthly, May 1996, p. 22

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Sean Marsee, an Oklahoma high school track star, started using snuff at age 12 and

died of mouth cancer at the age of 19. His family lost a subsequent lawsuit against US

Tobacco Co., the manufacturers of Sean's brand Copenhagen.

Beat the Smokeless Habit (National Cancer Institute), 1992, p. 6 and Wall Street

Journal, May 3, 1990

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"Don't discuss health issues with anyone." Quote from US Tobacco's college

marketing manual. The company distributes free samples through the mail and at

sponsored events, but only its low nicotine brands.

Tobacco Control, Spring 1995, pp. 76-78

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400,000 free samples of Skoal Bandits were distributed in 1985.

American Medical News, May 15, 1995, p. 16

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US Tobacco Company, the nation's largest producer of smokeless tobacco, set up a

$100,000 fund to benefit firefighters as part of an aggressive new advertising

campaign in Tennessee. The company plans to use publicity surrounding the fund to

promote its products, including Copenhagen and Skoal.

USA Today, September 15, 1994, p. 3B

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Thursday, July 06, 2000

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