Chapter 27 International

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International: Western Europe

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In France, sales of American cigarettes have surged. Marlboro had an 18% market

share in 1995, just behind Gauloises Brunes with 19%. The proportion of French

smokers who favor the dark tobacco of Gauloises and Gitanes has dropped from

46% to 27% in the last decade.

New York Times, January 11, 1997, p. 4

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50% of French women ages 15 to 24 years and 40% ages 25 to 39 years are

smokers. However, only 8% of French women over age 54 smoke cigarettes. While

more than 40% of all women ages 15 to 24 also in Spain, Denmark, and the

Netherlands are smokers, only about 10% of young women in the former USSR are

regular smokers.

Tobacco Alert (WHO), July 1993, pp. 5 and 8

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Tobacco-related deaths in France total 61,000 per year, the equivalent of the

population of Cannes. Cigarette consumption doubled from 1950 to 1985. 38% of the

population smokes, including 60% of all 18 year-olds, and 10% of the smokers in

France are under age 12.

Washington Post, November 3, 1992 and Atlantic Monthly, November 1991

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The French government collected $5.48 billion in 1990 in tax revenues from tobacco

sales. The annual cost to the country for health care related to smoking is estimated at

$8.8 billion, plus $2.6 billion in lost productivity, for a total social cost per year of

$11.4 billion.

9th World Conference on Tobacco or Health, Paris, 1994 and Atlantic Monthly,

November 1991, p. 50

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Monday, July 24, 2000

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