Chapter 29 The tobacco Industry

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The tobacco Industry: Philip Morris

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In 1996, Philip Morris had at least 240 registered lobbyists at the state and federal

levels.

Infact Update, Fall 1997

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LOOK MA, NO SMOKE! If Philip Morris' new smokeless cigarette system is the future

of nicotine, concerned parents can rest easy. The battery-powered gadget may trap

and eliminate secondhand smoke in its portable 4 oz. case, but the clumsy looking,

pager-size puffing device seems sure to turn more kids away from smoking than the

most morbid public-service campaign. One look at the Accord, which uses special

low-tar cigarettes and will be tested in the U.S. and Japan next month, and

image-conscious youngsters seduced by a Camel's cool allure are liable to say,

"What a drag!"

Quote from Time, November 3, 1997, p. 39

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The New York City Victim's Services organization has a 24-hour hotline for women in

crisis. The biggest corporate sponsor, contributing $200,000 a year, is Philip Morris.

CBS evening news, February 23, 1998

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Philip Morris has launched a promotional campaign in Beijing, China, to offer

Marlboro Sportswear and other items in exchange for empty Marlboro cigarette

packs.

Advocacy Institute news item, January 21, 1998

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Marlboro market share increased to 36% in 1999, and Philip Morris U.S. cigarette

revenues were $19.6 billion.

Associated Press, May 21, 2000

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Monday, July 24, 2000

Page 61 of 68

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